The most successful and highest-earning entrepreneurs know that “the fortune is in the follow-up” and capitalize on it by always following up multiple times.
Your follow-up technique and message will differ depending on the group you're contacting. Basically, these groups fall into three categories—prospective affiliates you're going to sponsor, your Personally Sponsored Affiliates (PSAs), and Executive Affiliates (EAs). More in the next issue.
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